Avian Rochester LLC operates in Webster NY, along the shores of Lake Ontario. Since late 2020, and mostly due to pandemic concerns, we maintain office and laboratory facilities in our home in the northeast corner of town. Details about the team members are below.

David R. Wyble, Ph.D., is President and Founder of Avian Rochester, LLC. He has worked in various capacities within the color field for over thirty years. This started at Xerox Corporation where he worked in image quality modeling of the electrophotographic color printing process. He was a full time research scientist in the Munsell Color Science Laboratory at Rochester Institute of Technology from 1997 to late 2012. For nearly all of his time at RIT, he taught various graduate and undergraduate color and imaging science courses as an adjunct professor (and still part-time as of 2021).

He is active in national organizations related to color, measurement, and imaging, primarily having twice served on the Board of Directors of the Inter-Society Color Council and currently serves as President of the Council. Dave has provided conference support for the Council for Optical Radiation Measurements and Society for Imaging Science and Technology (IS&T). In addition to these organizations, he has presented at meetings of ASTM International (formerly American Society for Testing and Materials), Optical Society of America, and others. See the news page for all the latest details on conference and more.

As of early 2013, Dave has been devoting himself full time to Avian Rochester.

Download his complete CV here.

Patricia A. Wyble is Business Manager and Senior Research Associate. Her color and imaging experience has run the gamut of technologies, from silver halide film dyes, to inkjet printing, to electrophotographic printing. Most recently she has worked in image quality measurements, and quality control of a color measurement equipment manufacturing process. Her organizational skills also mean she is in charge of Avian Rochester finances.

We are also very interested in supporting the local community. Avian Rochester, LLC is a sustaining member of WXXI, the local PBS TV and radio affiliate.